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Greg William Halliday Oram is a self
taught artist and designer creating modern
artwork using traditional Machine Age tools
and methods. His recent hand shaped works
of steel, aluminum and hardwood maintain a
careful demonstration of workmanship allied
with a strong eye for beauty and balance. The
subtle eroticism inherent in many of his
pieces reveals both a classical appreciation
for the poetry of the human form, yet the
pieces remain ideally liberated from a
traditional approach to fine art. The results
are striking, distinct and thought provoking.

Greg Oram made his mark by inventing
alluring, cutting edge interiors for the
entertainment and hospitality industries both
here and abroad. While Oram's original
background as a designer allowed him to
channel his creative talents by mastering
components of the built environment, he has
recently committed himself to work well
outside the influence of trend on commercial
design. Along with the choice to establish new
creative priorities and reinvent his lifestyle in
order to create pure artwork, the artist has
adopted a distinct identity as William
Halliday, sculptor. Now turning his creative
focus to the development of fine art
sculptures and installations for the gallery
and home, Halliday's emergence as a
sculptor is the natural next step in a career
built on rendering traditional industrial
materials into innovative and provocative
contexts.